The Monstr Blog

Looking for ideas on marketing your business with large format print or vinyl wraps? Just curious to learn a bit more about how we bring our products to life? Or maybe you're looking for some inspiration and ideas for your company! No matter what you're looking for we've probably got some insight, ideas and experience to share about it and all of that is available here! Want to chat to a Ink Monstr team member? Feel free to give us a call at 303-200-0676 or hop over to our Contact page and fill out the form!

5 Keys to Crafting a Dynamic Sales Appeal

By Ink Monstr | Dec 29, 2020

Slack, one of the most popular business communication platforms, was originally born out of a web-based game called Glitch. As Glitch developed, the company building the game realized communication was paramount to its success. The Glitch Team, tired of firing emails back and forth, built a more efficient communication tool based on channels. Though Glitch…

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Tell a Beautiful Story with Five Design Principles

By Ink Monstr | Dec 22, 2020

Did you know that 90% of the information processed by your brain is visual? Design is powerful. It takes only 13 milliseconds for the human brain to process an image, and 80% of people will remember the visuals they see. In today’s generation, audiences demand short, highly-visual content, and coordinating your design elements is the best way…

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4 Ways to Lead a Team that Goes the Distance

By Ink Monstr | Dec 18, 2020

A marathon isn’t enough anymore. Around one million people took part in marathon races in 2018, but ultramarathons (ranging from 50 km to multi-day races) are one of running’s fastest-growing fashions. Ultramarathon participation is up more than 1,000 percent over the last two decades!  While physical endurance is paramount to success, one of ultramarathoners’ outstanding…

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Magnetic Marketing: Using Faces to Command Attention

By Ink Monstr | Dec 17, 2020

Our faces reveal multitudes about who we are, what we are thinking, and our intentions toward others. Lying right under your nose is an awesome landscape of skin, muscles, and features. The face is one of the most profound parts of our body, and it packs so much power! Check out these remarkable facial facts: Humans…

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Use Themed Booklets as a Strategic Marketing Asset

By Ink Monstr | Dec 11, 2020

When is the last time you enjoyed a good book? What about a good booklet? Booklets are everywhere – from the magazine rack at the grocery store to the playbill at your local theater. They are typically smaller than a book (between four and 48 pages), and they are an extremely versatile print product thanks…

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4 Must-Know Strategies for Hosting Virtual Events

By Ink Monstr | Dec 9, 2020

How you choose to promote an event can have a direct impact on how successful that event is. For brands that have established a rhythm for online events, promotion efforts don’t need to be particularly intense. But if you’re new to hosting online events, it can be difficult to build engagement. The Milken Institute, a…

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5 Simple Marketing Strategies for the 2020 Holiday Season

By Ink Monstr | Dec 4, 2020

If you are like many people, you may be wondering about the best way to celebrate the holidays this season. As the world grapples with COVID-19, everyone will be making adjustments. This includes families, businesses, and even brands. What will the 2020 holidays look like? And how will you adjust your sales and marketing plans…

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Color Outside the Margins with Gorgeous Full Bleed Printing

By Ink Monstr | Dec 3, 2020

When you want your color print project to dazzle and delight, you may want to use a bleed technique in your printing. Sound strange? Well, the result is beautiful! Here’s what you need to know about this option. What is a Bleed? A bleed is a printing technique where your design is printed bigger than…

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How to Kickstart Your Noodle During a Creative Block

By Ink Monstr | Dec 1, 2020

“Design can be art. Design can be aesthetics. Design is so simple, that’s why it is so complicated.” (Paul Rand, graphic designer) Never does a page seem so bleak as when you experience a creative rut in design. Design ruts are the graphic artist’s equivalent of writer’s block. And everyone has been there! The world’s…

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