Leadership & Management
How Fantastic Managers Bring Out the Best in Each Person
Have you ever had a “bad” boss? If you’ve ever led a team, you’ve probably encountered a life-sucking person, problem, or habit that’s restricting your potential. But a challenging situation doesn’t guarantee a poor outcome, especially if there’s a good manager in the mix! Managers have the power to make or break their organization. Strong…
Read MoreHelpful Phrases for Starting and Developing a Professional Letter
Are you looking to entice a new lead or persuade a big client? Business letters are an especially persuasive medium, especially printed letters. In this era, when digital communication is so prevalent, people sometimes forget the power of a traditional letter. When you want to pitch a sale, resolve a dispute, or propose a new…
Read MoreChatter Matters: Use Talk Triggers to Spark Word of Mouth Marketing
When you choose a new book or movie, what influences your decision? According to Nielsen, one of the most persuasive elements is a recommendation from your family and friends. Sixty-six percent of respondents said that, beyond the availability of a show or movie, the endorsement of others was the second biggest factor in their personal media selection.…
Read MoreHow to Lead with a Level Head in Stressful Situations
On January 15, 2009, US Airways flight 1549 ascended from LaGuardia Airport and had a chance encounter with an unexpected adversary. Shortly after take-off, the Airbus struck a flock of Canadian geese. Flames exploded before an eerie silence, and an odor of fuel filled the cabin. Both engines had shut down, and Captain Chesley Sullenberger and his…
Read More5 Straightforward (and FUN) Ways to Boost Your Productivity This Year
Today is a great day to integrate some healthy new habits into your routine. Everyone benefits from good time management, and here are just a few simple ways to free up more time to do things you really love! 1. Create Templates Tired of repeating yourself? Templates (a type of “fill-in-the-blank” document) are great for…
Read MoreBuild a Positive Outlook with Non-Traditional Resolutions
Ready for some resolutions? (Or are you still reeling from roadblocks that wrecked 2020’s good intentions?) Don’t get discouraged! We all hit speed bumps from time to time. And honestly, that’s ok. That’s real life. Even if 2020 derailed your best-laid plans, it’s important to look ahead with hope. You only have one life to…
Read More4 Ways to Lead a Team that Goes the Distance
A marathon isn’t enough anymore. Around one million people took part in marathon races in 2018, but ultramarathons (ranging from 50 km to multi-day races) are one of running’s fastest-growing fashions. Ultramarathon participation is up more than 1,000 percent over the last two decades! While physical endurance is paramount to success, one of ultramarathoners’ outstanding…
Read MoreMagnetic Marketing: Using Faces to Command Attention
Our faces reveal multitudes about who we are, what we are thinking, and our intentions toward others. Lying right under your nose is an awesome landscape of skin, muscles, and features. The face is one of the most profound parts of our body, and it packs so much power! Check out these remarkable facial facts: Humans…
Read More4 Must-Know Strategies for Hosting Virtual Events
How you choose to promote an event can have a direct impact on how successful that event is. For brands that have established a rhythm for online events, promotion efforts don’t need to be particularly intense. But if you’re new to hosting online events, it can be difficult to build engagement. The Milken Institute, a…
Read More5 Simple Marketing Strategies for the 2020 Holiday Season
If you are like many people, you may be wondering about the best way to celebrate the holidays this season. As the world grapples with COVID-19, everyone will be making adjustments. This includes families, businesses, and even brands. What will the 2020 holidays look like? And how will you adjust your sales and marketing plans…
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