Archive for November 2020
Finish in Fine Form with Beautiful Varnish Coatings
Have you ever judged a book by its cover? You’re not alone! First impressions are essential to how people judge a person, a product, or a business. And when you’re going for visual impact, research suggests visitors will form an impression in as little as 50 milliseconds! Once you’ve invested all the hard work and planning…
Read MoreAdd Spice to Your Print Ads with Distinct, Arresting Images
In a world where digital advertising screams for attention, print ads need a little extra spice to compete. Ads that evoke emotion, add humor, or spark curiosity have extra impact. Need inspiration? Here are three imaginative print campaigns to consider. Opel: A Road Safety Campaign Opel, a German automobile manufacturer, wanted to draw attention to…
Read MoreHow to Restart the Conversation When a Lead Has Gone Cold
Adding new customers to your sales funnel is essential for growth, and lead generation is vital. For many industries, generating a lead can cost anywhere from $25 to $300. So, after you’ve made an initial contact or pushed for a commitment, what should you do when prospects disengage? Don’t give up! When leads stop responding,…
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